Search engine optimization (SEO) is a technique for improving the volume or quality of traffic to a website from search engines via “natural” or unbranded search results.
According to industry estimates, 80% of all consumer clicks go to organic listings on the first page of Google results. That’s why it’s so important to optimize your site and make sure it ranks high in local searches for keywords that people are using when looking for businesses like yours.
What is multiple-location SEO?
Multiple location SEO is the process of optimizing your website for multiple locations. This might sound like a lot of work and time, but it’s actually quite easy when you know what you’re doing. You can also use this strategy to rank for more relevant terms and get more traffic from people searching for those terms in their local area (which is always a good thing!). If you have a single location, then you’re probably not going to be doing much SEO on it. If you do want to start ranking better in local searches, then I recommend starting by optimizing your website for multi-location SEO.
Why is multiple-location SEO important?
The most important reason to do multi-location SEO is that it will improve your organic rankings. This means you’ll get more traffic from Google, which leads to more customers and bigger sales. There are some other reasons you should do multi-location SEO, as well. It will help you grow your business by increasing brand awareness and boosting credibility on Google. You’ll also have more control over the content that people see when they search for your business, which is essential for maintaining consistency in your messaging across all platforms.
Multi-location SEO also helps you rank in local search results like Google Maps and Google My Business. When you optimize your online presence for more than one address, the algorithm understands that it’s a single business with multiple locations. This helps with both local rankings as well as national ones!
3 Best Practices for Multiple Location SEO
Here are some best practices for optimizing your website for multiple locations:
Use the same keywords for each location
Don’t use the same keywords for each location. The algorithm will detect this and assume you’re trying to game the system. Instead, choose a handful of primary keywords and use them consistently across all locations. You can also include secondary keywords that are specific to each location and not used anywhere else on your site. Make sure there is only one Google My Business page per business. If you have multiple locations with their own websites, they’ll all show up in local search results if they’re linked together on Google Maps or if someone searches for your business name
Make sure all pages are linked to each other
Make sure your website is responsive and mobile-friendly. Create a local landing page for each location, add Google My Business listings for each location, monitor your rankings, and review activity. If you run multiple locations, it’s important that they’re all represented well in search results. This will help gain more customers and make money!
Make sure your website is mobile-friendly
Mobile SEO is important because Google now shows different results on mobile and desktop. Having a mobile-friendly website can help you get higher rankings in Google’s search results. To check if your site is mobile-friendly, you can use this tool from Google. If your site doesn’t pass this test but you still want to optimize for it, consider using a responsive theme instead of building a separate version of your website just for mobile devices or tablets. You should also make sure that any images or videos on your site are speed optimized so they load fast even when accessed from a slow connection like 2G or 3G at an airport or coffee shop (just about everywhere). To do this, use tools such as gtmetrix.com
CadenceSEO Multiple Location SEO Services
If you’re considering creating and managing multiple locations for your business, then you should definitely consider using CadenceSEO for multiple-location SEO services.
When it comes to SEO, we know that no two businesses are the same. That’s why CadenceSEO provides multiple location SEO services for all kinds of companies. Whether you’re a small business or a large corporation, we’ll help you stand out by providing strategies and tactics to boost your online presence across the board.
We can help you build on your existing foundation with a variety of services including keyword research, content creation, link-building campaigns, and more. If you would like to learn more about CadenceSEO digital marketing services, feel free to contact us. We offer a free consultation and expert advice, so you can be sure that the services we provide are right for your business.