SEO Breakthrough: 900%+ Organic Traffic Surge for Animal Feed Nutrition Experts

Client Spotlight

Positioned as a leader in the animal feed nutrition space, this family-owned, customer-driven company delivers only the best farm animal feed with ingredients that meet uncompromising standards.

Getting All Our Ducks in a Row

The animal feed nutrition experts sought a digital marketing agency to guide them through the SEO landscape and develop a strategy to boost their organic search rankings. Fortunately, they came to the right place!

Building a Strong SEO Foundation

The Cadence SEO team started by conducting a thorough website audit, keyword research, and competitor analysis. This initial assessment identified technical issues, such as broken links and other website errors, that required immediate attention to improve search engine visibility. With this knowledge, we had the data to lay the foundation for an effective SEO strategy.

A Captivating Content Strategy

Content Creation: From answering common questions to creating comprehensive guides, our team crafts copy that targets focus keywords and is easy for potential customers to digest. We specialize in writing engaging blog articles on essential topics related to farm animals, such as nutritional advice or chicken breed guides, to guide customers through their animal feed buying journey.

Content Audit and Gap Analysis: To improve content quality, we conducted a content audit and gap analysis to identify thin content, outdated information, and missing topics. Based on these findings, we determined which content required removal, redirection, updates, rewriting, or the creation of new pieces.

Page Optimizations: We implemented a comprehensive on-page SEO strategy, optimizing essential elements like meta tags, headings, and internal linking, all tailored to their target keywords. This would help ensure the site is highly relevant to search engines, improving rankings and user experience while promoting better navigation and increased visitor engagement.

Continuous Maintenance & Linking

Regular Site Checks: A single audit isn’t enough. We offer ongoing website maintenance with regular crawls to quickly identify and resolve technical issues. This ensures the site maintains peak performance and enhances search engine visibility over time.

Ongoing Strategy Reviews: Our strategy is flexible and evolves with Google’s ever-changing algorithm. Consistent reviews are crucial to uncovering new keyword opportunities, blog topics, page optimizations, and other areas for improvement.

Backlinking: We strategically acquire backlinks from relevant, authoritative websites to strengthen our clients’ online presence. This approach can help improve search engine rankings and position the website as a reliable and trusted resource.

A Flock of Achievements

726% Increase in Keyword Rankings: With a remarkable 726% boost in keyword rankings, the client’s brand visibility skyrocketed! This expanded reach drew on a broader audience, raising awareness of their animal feed nutrition products and strengthening their competitive edge.

954% Increase in Organic Sessions: The enhanced keyword rankings resulted in an even more significant boost in organic website traffic. This increased online visibility drew more potential customers searching for animal feed nutrition products.

185% Increase in Referring Domains: By developing informative content and securing high-quality backlinks, we’ve helped strengthen the client’s position as a top animal feed nutrition expert, achieving a 185% increase in referring domains!

Let’s Work Together

Looking to boost your brand’s online visibility in Google’s search results? Our team of experts is ready to guide you through your SEO journey and put you on the path to success. Reach out to schedule a free strategy session today!