SEO Site Migration Gone Wrong? How to Recover Your Lost Traffic

Increase traffic after migration

SEO site migration is a crucial process for any business looking to update or change their website’s platform, structure, or site location. Whether your end goal is to improve site performance or enhance user experience, the migration process can sometimes negatively impact your SEO efforts and organic traffic. If you find yourself in a situation […]

SEO for Multiple Locations: Your Complete Guide

Multiple Location SEO

Search engine optimization (SEO) is the process of increasing brand visibility and improving the volume of organic traffic to a website from search engines like Google or Bing. Most consumers are looking to solve their search query within the first page of results. Many users don’t go past the first few highest-ranked results. It’s all […]

A Comprehensive Guide to Mobile SEO Optimization

searching SEO

You may have heard of search engine optimization (SEO), but what about mobile SEO? As more and more people use their smartphones to browse the web, optimizing your website for mobile devices is becoming increasingly important. In this comprehensive guide, we will explain everything you need to know about mobile SEO and how to make […]

SEO vs. PPC: Which Is Best For Your Business?

SEO vs PPC featured

Your business is a complex entity involving more than just your products or services. You also have to get people interested in those products and services. The best way to do this is through digital marketing. Of course, there are two main types of digital marketing: paid search engine optimization (PPC) and organic search engine […]

What is Pagination in SEO?

seo wordcloud

Dealing with conte­nt-heavy websites? Then pagination in SEO is your key to success. Why? By dividing extensive content into smaller sections, site owne­rs provide simpler navigation and quicker access to desired information. This results in an improved browsing experience that keeps visitors engaged and makes it easier to find what they’re looking for. In short, […]

How to Optimize Content for SEO

SEO with a magnifying glass

Optimizing your website’s content for SEO can seem like a daunting task, especially if you’re just starting out. But don’t worry! By the end of this guide, you’ll have a firm grasp of some of the most effective strategies you can use to improve your SEO ranking. Let’s dive in! Identify Keywords to Maximize SEO […]

When to expect to see SEO results?

website traffic analysis page on ipad

Search engine optimization (SEO) is a powerful tool for any business looking to improve its online presence and gain more visibility. However, many people wonder how long it takes to see results from SEO efforts. While it would be great if there were a straightforward answer, the truth is that the timeline for seeing SEO […]

SEO Experimentation: How To Run SEO Experiments

Running a Successful SEO Experiment

Have you ever felt like you were in the dark when making SEO-related changes to your website? You can try to make sense of it without data, but what if you could turn on the lights?   Enter SEO experimentation. SEO experiments are a great way to illuminate what works and what doesn’t regarding SEO. They’re […]

SEO Subdomain vs. Subdirectory: Which is the Better Option for SEO?

Subdomain or Subdirectory? Cadence SEO

When it comes to optimizing your website for technical SEO purposes, there are a lot of different things that you need to consider. One of those things is whether you want to use a subdomain or subdirectory for your site.  There are many debates about whether or not to use a subdomain or a subdirectory […]

Global SEO: Definition, Importance, & Best Practices

Global SEO can be a complex, time-consuming process that requires specialized knowledge and experience. It’s a challenge to do right, but the payoff is enormous: global SEO can help you get found by your target audience in countries all over the world, which means that your brand can grow and thrive even if you don’t […]