Category SEO Advice

Your Quick Guide to Meta Descriptions

Meta Description

The meta description may just be a snippet of information, but it is essential for on-page SEO. While meta descriptions don’t necessarily help with rankings, they can surely help with click-through rates if they are informative and compelling.  After all,…

Top 9 SEO KPIs You Should Track

KPIs for SEO

Since SEO is considered a cornerstone of digital marketing, SEO KPIs (key performance indicators) should be always treated as a priority.  Too often, we fail to track our progress, but how else can we prove that the implemented SEO practices…

The importance of E-A-T for SEO

The importance of E-A-T for SEO

We might be going on and on about creating content for humans, not for search engines, but this should truly be your utmost priority when producing content. In fact, when applying a user-centric approach to your content marketing strategy and…

Why Is Mobile SEO Important?

Mobile SEO

In this ever-changing world, where people are constantly on the go, the ubiquity of mobile searches cannot be ignored anymore. Neither can mobile SEO. Did you know that approximately half of the global website traffic is generated by mobile devices?…

The Hats of SEO: Black Hat vs White Hat SEO

The Hats of SEO- Black Hat vs White Hat SEO

The never-ending quantity versus quality debate also applies to search engine optimization. So, learning the differences between different SEO techniques will ensure that you are setting your website up for long-lasting results, not just for 5 minutes of fame. Originating…