Site Not Showing Up on Google – What Do I Do?
Google is the most powerful search engine on the planet, with a market share of approximately 92% as of January 2024. It’s the search engine most consumers use to find the solutions to their problems, and it’s the one that most businesses use to deploy their search engine optimization (SEO) digital marketing strategies. With Google’s […]
SEO Site Migration Gone Wrong? How to Recover Your Lost Traffic
SEO site migration is a crucial process for any business looking to update or change their website’s platform, structure, or site location. Whether your end goal is to improve site performance or enhance user experience, the migration process can sometimes negatively impact your SEO efforts and organic traffic. If you find yourself in a situation […]
Your Guide to Writing a Health Guest Post That Gets Published
Guest posting is an effective digital marketing strategy that can help you raise brand awareness, build brand authority, and connect you to new audiences. By reaching beyond your website, you put your digital marketing approach on the offense, seeking out consumers outside your normal marketing stomping grounds. With health guest posts, there are several ways […]
How to Convert Blog Traffic to Leads: 7 Essential Tips
Since Google’s main priority is to answer search intent with high-quality content, you can’t afford to neglect content marketing. It’s the catalyst for boosting your brand’s organic traffic and ranking higher in search engine result pages (SERPs). By regularly creating informative content, you can position your brand as a thought leader in the industry and […]
How To Respond To Google Reviews: Both the Negative and the Positive
Did you know that Google shares 71% of online reviews worldwide? It’s one of the most trusted review platforms across all industries. Whether a customer leaves you a good or bad review, your enterprise has a golden opportunity to provide an appropriate response and have a voice in the matter. After all, online review management […]
The Digital Customer Journey Mapping Process: 5 Key Steps
One vital aspect of your marketing strategy is understanding who your audience is and how they think. Sure, while it’s almost impossible to get into the mind of each individual lead that comes your way, digital cust In the ever-evolving landscape of digital marketing, understanding your audience and their thought processes is crucial for crafting effective strategies. […]
7 Common SEO Myths, Debunked!
Search Engine Optimization (SEO) is a dynamic and ever-evolving field that plays a crucial role in the online success of businesses. However, with the constant changes in search engine algorithms and the influx of misinformation, several myths about SEO have emerged. In this article, we’ll debunk seven common SEO myths to help you navigate the […]
What is keyword research?
Keyword research is the process of finding the best keywords to optimize your content with. While it’s a relatively straightforward process, it does take some time and effort to get your strategy up and running. However, when you finally have your keywords in place, it will lead to an increase in your content’s visibility and […]
What Are The Different Types of Videos for Marketing?
Video content marketing is an effective form of content marketing because it is shareable, entertaining, and informative. When you develop content that resonates well with your target audience, they will be more likely to share it with their network. This will then expand your reach and expose your brand to an entirely new audience. Video […]
Top 3 Benefits of Using the Google Search Console
Google Search Console is a powerful free tool that can help to improve websites by optimizing them for search engine result pages (SERPS). It has many features, including data on how people search and click on links when viewing your optimized pages. This information helps create an improved experience for web users who visit sites […]
