CRO Audits: Definition, Process, & Benefits

Mastering CRO Audits

In today’s digital-centric business landscape, Conversion Rate Optimization (CRO) audits have become a critical tool for businesses seeking to optimize their online presence. But what exactly is a CRO audit, and how can it benefit your business? Let’s dive in to demystify CRO audits and shed light on their value. What is a CRO Audit? […]

4 Small Business SEO Tips to Help Increase Brand Visibility

Brand visibility

All businesses, big, small, and even solo, can significantly benefit from search engine optimization (SEO). It’s an extremely valuable process that organically improves the ranking of your brand on search engine results pages (SERPs). For small businesses with fewer resources, reaching your target audience clearly and efficiently is paramount. Consumers are looking for you, and […]

2023 Guide to Digital Marketing: Channel Overview

Guide to Digital Marketing

Now that 2021 is upon us, marketing professionals across all industries are looking towards the future. Marketing professionals already understood that digital marketing was vital to the success of any business. However, the COVID-19 pandemic upended many digital marketing trends predicted for 2020. The complete upheaval caused by the pandemic has only further emphasized just […]

YouTube SEO: How To Effectively Optimize Your YouTube Videos For SEO

Optimizing Videos for Maximum Visibility

As digital marketing evolves, video content has become crucial for a successful online presence. With YouTube as the world’s second-largest search engine, optimizing your videos for SEO is vital. At Cadence SEO, we recognize YouTube’s potential and the importance of YouTube SEO. In this article, we’ll discuss the concept of YouTube SEO and its significance, […]

A guide to Performing a B2B Competitor Analysis

A Guide To Performing A Competitor Analysis

What is a competitor analysis? What Belongs in a Competitor Analysis How to Conduct a Competitor Analysis 5 Competitor Analysis Tools to Consider Using in 2023 How A Competitor Analysis Helps You Build Your Digital Marketing Strategy What is a B2B Competitor Analysis How to Perform a Detailed B2B Competitor Analysis What is a B2B […]

Instagram SEO: 5 Tips On Optimizing Your Instagram Profile for SEO

image of instagram logo

If you want more traffic, leads, and sales on Instagram, you must consider optimizing your Instagram content for SEO. In this article, we’ll go over what Instagram SEO is, the factors that affect Instagram SEO rankings, and tips for getting more engagement and followers. What is Instagram SEO? Instagram SEO is the practice of optimizing […]

Top 2 Benefits of Paid Advertising on Social Media

person clicking around on their cell phone

Facebook Twitter LinkedIn Tracking just how beneficial paid advertising is on social media has been rather difficult for marketing teams. That’s because each platform is very different, and each one provides its own way of collecting and analyzing data. However, that’s not to say that social media advertising is entirely unmeasurable. In fact, in the […]

Duplicate Content SEO: What is it & How Does It Affect Your Website?

duplicate content and seo

Table of Contents What is duplicate content in SEO? Why is having duplicate content an issue for SEO? How To Avoid Duplicate Content in SEO What do I do if I have duplicate content on my website? Get Duplicate Content SEO Advice from Cadence! Do you have a website that’s full of duplicate content? If […]

11 Free SEO Chrome Extensions To Help With Your SEO Strategy

cadence seo chrome tool recommendations

SEO can be a tricky business. That’s where SEO Chrome extensions come in. With these handy tools at your disposal, you can make sure that your website is optimized for search engines so that potential customers can find exactly what they’re looking for when they search for it.  Chrome extensions can help with everything from […]

5 Tips to Becoming Successful B2B Thought Leader

thought leadership marketing

Thought leadership content is a term that, while not new, has been popping up quite a bit in the b2b marketing universe as of late. When you think of a thought leader, you probably invasion someone that’s likely been on a TED Talk or some other influential being, such as Seth Godin or maybe Oprah […]